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Driving More Buyers Over Our Bridge
Coldwell Banker Residential Brokerage
May, 2010 – Marketing properties in today's market requires extra efforts. That's why we go to extra lengths. We start by publishing our listings to over 300 web sites and we utilize our proprietary Leadrouter system that allows us to respond to internet leads in seconds. But we have found we also need a bridge. It’s called our View magazine.
The View is unique in that it is distributed throughout the State of Arizona through the newspapers as well as online. Interested buyers see the magazine, like what they see, then go to our websites for more information. That's why we think of it as a bridge.
The View is also published throughout Southern California. From Santa Barbara through San Diego, those publications also have online versions. And on those websites, buyers can click on a link and be connected to our Arizona properties giving our sellers still further exposure and creating another bridge.
As a destination market, we think it’s important to have as broad a reach as possible. Part of our strategy includes postings to websites in over 80 countries. Along with our additional focus in strong feeder markets like Southern California and the bridges we’ve built, the combination is powerful and unique in the industry.
If you know of someone who could benefit from all of our efforts, please let me know. Additionally, if you or someone you know would like to receive an online subscription to our View, I’d be happy to set that up as well The link below will take you to our most recent View magazine.
www.ArizonaViewOnline.com
As always, click on the links to the right to see market trends for your area. For a detailed analysis specific to your property, I’m just a call away.
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